Advertising has long been used since the olden days. However, it was not the same form of advertising as seen today. In the olden days, there were three forms of advertising that were used prior to the time advent of the printing press.
The word ‘Advertising’ is derived from the Latin word, ‘Ad vertere’ which means “to turn to”. Thus, advertising is any paid form of non-personal presentation and promotion of ideas, goods or services by an identified sponsor
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