Cultural Dimensions of Leadership
February 12, 2025
Power and Politics in Organizations Power and politics in organizations are a reality that no organization can ignore. Though the evolution of the modern corporation and the concomitant rise of the managerial class with a professional way of running the firms is touted to be one of the contributory factors for the decline on power […]
The purpose of reinsurance is to financially help the ceding insurer when they face very high losses which are linked to a catastrophe. However, it is important to note that reinsurance companies do not consider all catastrophes to be the same. There is a very clear and marked distinction between natural calamities called “nat-cats” and […]
Motivation is the word derived from the word ’motive’ which means needs, desires, wants or drives within the individuals. It is the process of stimulating people to actions to accomplish the goals. In the workplace, several psychological factors can drive motivation. Some psychological factors in workplace motivation are: desire for money success recognition job-satisfaction team […]
The Concept of Property throughout the Ages Most of us have a fair idea what property means and what the concept of owning property means. However, the concept of property is a rather new phenomenon in the history of humanity if one considers the evolution of humankind from time immemorial to the present times. To […]
Sigmund Freud was born in 1856 in Austria, but lived mainly in Vienna. The founder of Psychoanalysis school of thought earned his medical degree in 1881 and became a neurologist. Upon completing his graduation, he started his private practice and treated his patients having psychological problems. The key concepts which were introduced by Sigmund Freud […]
Every leader has a personal leadership brand which might be carefully cultivated or intuitively perceived by leaders themselves and their followers. A personal leadership brand is an exclusive and a specific approach of a leader to address challenges and manage his/her transactions with their subordinates or followers.
The best part of having a leadership brand is that it allows the flexibility to the leaders to define their own leadership objectives and then position themselves appropriately as per the need and situation.
For example Lee Iacocca promulgated a leadership brand which was resolute, determined, persuasive and ready to take risks which helped him turn around Chrysler similarly Gandhi’s leadership brand was that of integrity, honesty, principles, strength of character and above all truth.
It is essential for a leader to practice his/her leadership brand in thoughts and actions. How can a leader build up a leadership brand if they do not have one already. A leadership brand helps distinguish leaders and also outlines their approach, values, beliefs etc.
It is also important for leaders to check their leadership brand with seniors, subordinates and other stake-holders to understand their expectations from the role; and if any disconnect is pointed out, it needs to be incorporated.
Apart from the above aspects, leaders need to role model themselves and redefine their perceptions and ambitions to encompass the entire institution, which they represent. A leader needs to put the interests of the organization and stakeholders before his/her personal ambition and goals and strive to create success which is sustainable and does not need their constant presence.
The leaders need to understand that a personal leadership brand cannot be created overnight but credibility is earned the hard way, through years of perseverance. Once a leadership brand is created its acceptance and stability is established only after results are achieved.
So, if a leader identifies certain goals but fails to achieve them, there are no takers for that leadership brand, similarly if a leader displays behaviors contradictory to what is outlined by his brand values, then also the credibility and respect of the brand is lost.
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