Orientation of Customers
Orientation of customer means how the customers preferences are possessed or in what areas of business the customers are conscious. A customer can be cost oriented, value oriented or technology oriented as discussed below:
It is necessary for a supplier to study the orientation of customers before dealing with them as it will help them to identify the specific customer needs and transact accordingly. By identifying the orientation of customers the suppliers could easily make their strategies to grab customers by fulfilling their aspirations and turn them to satisfy customers.
Related Articles
- Relationship with Customers
- What is Customer Relationship
- Types of Customers
- Customer Modeling
- Customer Profiling

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